Meet Wellastore Ambassador Cassandra Foehr | Wella

Meet Wellastore Ambassador Cassandra Foehr

We are excited to introduce Cassandra Foehr as our Wellastore Ambassador. Cassandra will collaborate to create business and artistry-driven content with a particular focus on how-tos and new promotions. She will also share her real-life tips for success with our Affiliate and Friends with Benefits programs. Watch for content across our social and community communication channels.

Known online as “The Queen of Shine”, Cassandra has made her mark as an award-winning Wella colorist and Wella Passionista People’s Choice winner and prides herself on her ability to create authentic color transformations – with limitless shine. To her, no transformation or color is off-limits.

Cassandra celebrates 20 years in the hair industry and 2 years as the owner of an independent Studio Hush Sessions. Being a woman, a business owner, and having a family in such a competitive industry gives her the drive to empower others.

Fun Fact: Cassandra tried out twice for American Idol

Shop Cassandra’s Favorites!

***Save 10% on three orders using code: CASSANDRA at checkout***

Top product picks for Balayage: Blondor Freelights mixed with Blondor Extra Cool Blonde

Favorite all time product:



Styling Picks:

Thermal Image
Oil Spritz
Cocktail ME


Color Motion+ Deep Conditioning Mask
Color Motion+ Structure Mask

Follow Cassandra on…

Instagram: @cassandra_foehr

TikTok: @cassandrafoehr

Learn More about our Affiliate Program

The Affiliate program enables stylists and salons to offer retail to their clients allowing them to make commissions off sales without having to worry about the cost or shelf space of keeping inventory. The available portfolio includes Sebastian, Nixon, Clairol, Color Charm, EIMI, and Wella Care.

Program Offering:

  • 40% Commission to Salon or Stylist
  • 10% Discount to Client


  • Any stylist can join the affiliate program who is selling care and styling products to their clients

How to sign up:

  • Fill out this form on the Affiliate Registration page.
  • You’ll receive an email from Vendorpass if you’re not already in the system to receive direct deposits.

How it works:

  • Sign up through the portal linked here, then share out your code with your clients. When they checkout on Wellastore, they receive a 10% discount on their order*.

Learn More Friends with Benefits Program:

The Friends with Benefits program is currently by invitation only but look for our Passionistas posts that include updates about their codes as well as future opportunities to enroll in the program yourself!

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